Please use this link to access this publication. Abstract Background and aims Recreational cannabis legalization has made high-potency cannabis products more readily available, raising public health concerns. While price-based taxes are common, potency-based taxes have been adopted as a potentially more effective approach to mitigate the harms associated with high-potency cannabis consumption. This study aimed to estimate and compare the effects of price- and potency-based taxes on cannabis purchase patterns. Design In May 2024, we conducted an online Experimental Cannabis Marketplace experiment, where cannabis products varied in product categories, delta-9-tetrahydrocannabinol (THC) levels, and prices. Participants completed hypothetical purchase sessions with varying tax rates and...